Friday, August 17, 2012

Peter Thiel’s Breakout Labs Funds Tissue Engineering, Nano-Engineering Projects And More

Kim-Mai Cutler is a technology journalist who has worked for Bloomberg, VentureBeat and The Wall Street Journal. Before she joined TechCrunch, she led mobile coverage at Inside Network, a six-person media startup that was acquired by WebMediaBrands in 2011 for $14 million in cash and stock. She specializes in covering gaming, distribution and monetization of mobile applications and venture... ? Learn More

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Breakout Labs, Peter Thiel’s effort to put $5 million toward cutting-edge research, just awarded another round of funding toward technologies that could one day create meat without harm to animals and improve disease diagnosis.

The fund usually awards $50,000 to $350,000 and lets grantees keep their intellectual property rights in exchange for a small royalty (capped at three times the grant amount) and an investment option. It’s still early days, so the initial projects that were funded a few months ago have yet to raise significant follow-on funding.

“This is unlike a traditional venture capital fund,” said executive director Lindy Fishburne. “It’s an open application process and there’s no backdoor channel.” Breakout Labs is part of Thiel’s push to go for genuine technological breakthroughs instead of the low-hanging fruit in the consumer web space that many other investors seem to be attracted to. His other firm, Founders Fund, also has the same ideological bent but supports startups, not just early-stage research.

Breakout’s new projects include a company called Modern Meadow that uses tissue engineering to create leather and food without the need to raise or transport animals.

“It’s not a genetically engineered product,” Fishburne says. “It’s a tissue engineered product that’s based on actual stem cells that come from a cow, for example.”

They’re working on an edible cured meat prototype, that could become a source of animal protein.

She adds, “It tastes like actual meat. They just grow it a dish instead of in a cow. The technology all comes from the fact that we know a lot more about how tissues and organs develop. We can understand how to make cells grow into particular structures that we haven’t seen before.”

Another company, Bell Biosystems, is working on regenerative medicine, stem cell and cell-based therapeutics. A third grantee, Entopsis is developing a nano-engineered platform that makes it easier to diagnose multiple diseases from a single sample.


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Why All Schools Need iPads: Ending Texas’s Bizarre Control Over National History Textbooks

America’s history education is still held captive to the notoriously anti-establishment Texas Board of Education, which buys enough high school textbooks that it can dictate the content of history curriculum nationwide. A recent decision to recall a popular history book for its abject religious bias, written by one of the Texas Board’s most controversial experts, is a strong reminder of why every classroom needs an iPad, which allows school districts to curate their own reading material. Piecemeal textbook platforms, such as the Wake Forest University-designed Biobook, have created a unique opportunity for teachers to select what they feel is the most compelling (and factually accurate) content from around the web. The most immediate benefit would be the end of the Texas Board’s stranglehold on America’s historical literacy (for a funny explanation of how Texas defines our national awareness of historical figures, check out The Daily Show clip below)

Christian publisher Thomas Nelson took the embarrassing, but nonetheless brave, decision to recall the controversial book, The Jefferson Lies, which wrongly depicted the American Founding Father as a “conventional christian” who championed civil rights (perhaps his more than 200 slaves gave him the free time to be such a champion). “There were historical details — matters of fact, not matters of opinion, that were not supported at all,” said Thomas Nelson Senior Vice President and Publisher, Brian Hampton.

As The Examiner points out, the Texas Board of Education ignored an outcry from actual history experts in favor of folks like shamed author, David Barton. Among many controversial decisions, the Board

“removed the word “Enlightenment” from its history curriculum;required that textbooks refer to the US as a “constitutional republic” to remove the word “democratic” from the description,and required that students be taught that the words ‘separation of church and state’ do not appear in the US Constitution.”

And, local districts are beginning to see how iPads can release them from the influence of Texas, “Now with the miracle of technology, states and school districts can customize what they want their textbooks to look like,” said Idaho Superintendent, Tom Luna.

BioBook, for instance, is creating a free online database of chapters and multimedia created by other professors from around the world. California educators are pushing the Open Source Texbook Project, aimed at replacing expensive paper books with customized, high-quality, and free content from the web. While these projects are still gaining momentum, it shouldn’t be long until customized textbooks are universal.

So, for the sake of our democracy, let’s hope all children have access to ebooks soon.


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Targeting The Long Tail, Human Demand’s New Platform Lets You See Which Apps Are Running Your Ads

Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software. ? Learn More

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A startup called Human Demand is coming out of stealth today to enter the ever-growing mobile advertising industry with a new platform to help developers acquire more users. Its radical ideas: transparency and control. On Human Demand’s exchange, developers can see where their mobile ads are running down to the very app in which they appear. And they can then opt off of the apps where they don’t want to be, based on the results that particular app provides.

The company is the brainchild of Howie Schwartz, the co-founder of OfferMobi, and an active investor in multiple funds (BHV, FF Ventures, Metamorphic) through which he has made other investments in startups like UpNext, Klout, 500px, GameSalad, and a lot of East Coat tech startups. Another fund he’s a partner in, Arc Angel, also made a small investment in this new company, but Human Demand is mostly self-funded at this point.

Currently a team of eight developers and two account managers, Human Demand is focused on what Schwartz believes is a under-served market: the long tail of app developers.

“If you’re an app developer today, and you’re trying to run a user acquisition campaign and trying to generate installs for your apps, and if you’re working with any of the self-serve ad networks out there today, it’s very difficult – if not impossible – to optimize your campaign because the other ad networks are what we call ‘blind’,” explains Schwartz. “What I mean by that is that they don’t show you or tell you where your ads are running in other apps, and they don’t provide tools to make it easy to optimize and to show you what’s working and what’s not. So that’s what Human Demand has done.”

Schwartz says the goal here is to be transparent about the metrics provided, while also allowing developers control over their ad placements, on the Human Demand RTB platform (real-time bidding). But the way it goes about those configurations is different too. For starters, there’s an emphasis on the so-called “long tail.”

“There’s tens of thousands of developers who are launching apps, and some of them may have a little bit of a marketing budget and some of them might just want to test something,” says Schwartz. None of the agencies and larger networks will give them any attention today, he adds. “That’s really our target market.”

Human Demand shows exactly what the acquisition price is per user on each app, which is unique. The company has been in stealth mode since February, running a closed beta, and has managed 200 campaigns on iOS and Android across 9 countries during that time. Through its partnerships with exchanges (MoPub, MobClix, Smaato, Nexage, OpenX, etc.) there are about 5,000 publishers in the Human Demand network. The average estimated cost per install is currently $1.50, and ranges from $0.50 to $2.00.

The platform also has a different toolset for targeting campaigns, which it calls a “power level.” This color-coded system (red, yellow, green, blue, purple) allows developers to target or block (red) apps on an easier to understand scale than having to figure out the actual dollars and cents per each. Campaign set up is different too. Instead of loading a URL, a banner creative, and setting up targets, developers just enter in the iTunes or Google Play URL and Human Demand pulls in all the information available from the marketplace and builds the campaign for you. It even builds banners for you. The total process is four steps, Schwartz says.

Although a lot of this setup speaks to Human Demand’s long tail target demographic, Schwartz said that four or five of the top 25 grossing apps in iTunes also participated in the beta. Today, the platform is available for any developer to try, and the company is now considering raising a round.


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Thursday, August 16, 2012

Broken Certificates Force Microsoft To Put Windows Phone Marketplace App Publishing On Hold

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About two weeks ago, Microsoft deployed its new Windows Phone Dev Center with a completely rebuilt backend infrastructure. While this transition went smoothly at first, Microsoft encountered an embarrassing bug this week that caused it to put a temporary stop to app publishing to the Windows Phone Marketplace. The bug causes issues with Microsoft’s new digital certificates it uses to sign apps and many Windows Phone users haven’t been able to download any new apps since the beginning of the week.

According to Microsoft, this issue only affects phones that were upgraded to Windows Phone 7.5. The company also says that just a small number of apps are affected by this, but the ones that are include some very popular apps like the New York Times app and cross-platform messaging service WhatsApp.

Microsoft says it has identified the cause of this issue and is “already planning to roll out a fix.” The company did not provide any estimate for when it plans to resume app publishing or when users can expect the affected apps to be available for download again.

Here is Microsoft’s statement regarding this situation:

We’ve encountered an issue with our new digital certificates that impacts Apps published in the last few days as a result we have temporarily stop publishing new apps. Please note: all published Apps remain available in the marketplace.

Please know we are working to resolve these issues as quickly as we can and will keep you posted as to when publishing has been resumed.

There are currently only about 10 comments in Microsoft’s official developer thread about this problem.


Windows Phone 7 is the successor of the Windows Mobile 6.5 mobile operating system in development by Microsoft, scheduled for release by October 2010. Microsoft’s goal is to create a compelling and predictable user experience by redesigning the user interface, disallowing partners to modify or replace it, integrating the operating system with other services, and strictly controlling the hardware it runs on.

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Pepper Rises: Active Networks Relaunches Plancast With A New Design

Biggs is the East Coast Editor of TechCrunch. Biggs has written for the New York Times, InSync, USA Weekend, Popular Mechanics, Popular Science, Money and a number of other outlets on technology and wristwatches. He is the former editor-in-chief of Gizmodo.com and lives in Bay Ridge, Brooklyn. You can Tweet him here and G+ him here. Email him directly at... ? Learn More

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Plancast, a TC alumni startup that limped along in the deadpool for a few years, has just relaunched under new ownership. ActiveNetwork paid an undisclosed sum last spring and spent the summer updating the site. Co-founders Jay Marcyes and Mark Hendrickson are no longer maintaining the service.

“We made a fraction of facebook’s current market cap,” said founder and former TC writer Mark Hendrickson. Hendrickson wrote an excellent post-mortem on the entire Plancast process, from beginning to end, and for a while it looked like the company could compete with Eventbrite and similar event services. Slow uptake and a small user base nixed those plans and they ended up nearly scrapping the service, leaving it to run on a few servers while they awaited a buyer. He later joined Lift in March.

Active Networks has improved the front page, adding more event discovery as well as a more streamlined approach to creating events. We have been assured that Pepper the Plancast Penguin, an important figure in Valley lore and legend, will remain as the mascot for the site.

Apparently the companies were in talks a few months after Plancast went on sale. “There was only a few months between when we stopped working on it full time and transferred,” said Hendrickson. As a big fan of the service, I’m glad to see that everything got sorted out quickly.

via @accidentalinfo


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The End Of Postini? Email Security Tool Now More Tightly Fit With Google Apps

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Google Apps and Postini now have a tighter fit, making it easier to manage routing and basic filtering of email to on-premise systems as well as email to Google Apps users.  The move is one of several to be made over the next several months to make the email security environment part of Google Apps. A full Postini migration to Google Apps is expected by the end of 2013.

Google has been slowing integrating Postini into Google Apps, adding Postini features such as user policy management; email content filters; archiving, retention and eDiscovery with Google Apps Vault. As you may know, Postini is an app used by the enterprise to fight spam and other uses such as keeping track of data that has to be archived for compliance reasons.

Compliance can make it a bit tedious for administrators when trying to balance with an online service such as Google Apps.  The trick is in the routing. Without routing to special archives, administrators have been hesitant to migrate to services such as Google Apps.

The Google Apps team is hoping that will change now that Google Apps administrators can use a new routing feature that will make it easier for groups like sales, support and operations to use generic email addresses such as sales@ or support@.

Historically, messages to these addresses typically have been routed outside Google Apps to on-premise ticketing or alert systems. Now Google Apps has the mechanisms in place to get messages to their proper destinations.

In the coming months, more Postini features will become part of Google Apps:

As we look ahead to 2013, we’ll continue these feature integrations and gradually transition Postini Google Message Security (GMS) and Google Message Discovery (GMD) customers to Google Apps. This will enable them to take advantage of the Postini features built directly into Google Apps that are more flexible, powerful and user-friendly.

Customers will be notified later this year. Access to the Postini control panel will eventually be built right into Google Apps.

Does this mean the end of Postini? It looks like it. Google is pulling all of its enterprise apps to fit with Google Drive.Google’s vision is to use Google Drive as the hook for people to use Google’s collaboration tools such as Google Docs. Email security is just one more way to make that full integration a reality.

The move is another example of how Microsoft and Google are battling head-to-head. Email security is an important weapon to include as more customers consider how to use the cloud to do more of their work.

Here’s more about the Postini transition:


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Dell Pushes Warranties While Claiming Help-Desk Customers Won Phony Sweepstakes

Biggs is the East Coast Editor of TechCrunch. Biggs has written for the New York Times, InSync, USA Weekend, Popular Mechanics, Popular Science, Money and a number of other outlets on technology and wristwatches. He is the former editor-in-chief of Gizmodo.com and lives in Bay Ridge, Brooklyn. You can Tweet him here and G+ him here. Email him directly at... ? Learn More

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If you call the Dell support line, chances are you’re the lucky winner of the chance to pay $300 for Dell warranty protection. Laptop Magazine called Dell three times with a number of simple problems, including trackpad issues and software problems. Each time the CSR informed the reporter that they had won a “daily drawing to purchase a four-year extended hardware warranty for our laptop for $317.”

The CSRs also offered software warranties for hardware questions and even forced a warranty on the customer during a question on how to use the trackpad with three fingers.

When we told him that we weren’t interested in a warranty, Sherma told us that only three customers win the drawing per day, and that the normal price for such a warranty is $512. We again told him we weren’t interested, at which point Sherma said that if we didn’t want the discounted offer, he would give it to his next caller. We once again told Sherma that we didn’t want to purchase the warranty, to which he replied in a clearly agitated tone that he was only trying to save us money. He then began telling us that we were also eligible for a software warranty.

These call centers were apparently all in India and Dell responded by explaining that many of the behaviors exhibited weren’t sanctioned by the company. “Daily drawings are not a regular practice nor encouraged tactic in technical support and we have used your feedback to reinforce this with our teams. Their only priority is to resolve our customers’ issues,” they wrote.

This sort of behavior suggests a few things. First, these guys are paid commission for every warranty they sell and by gar they’re going to sell them some warranties. Second, if Dell, ostensibly no longer a PC company, is reduced to the worse tactics than Best Buy, there may be some problems internally. I’m surprised they didn’t try to upsell Monster USB cables.


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